This conversation started in a discussion posted in LinkedIn ~ What is the No.1 thing every pet related business should do to maximize web exposure? Michael Ayalon, CEO of www.petwebdesigner.com, responded to this question with 10 very important points that every pet business should follow if they want to increase their web exposure.

1.  Your own hosted Wordpress Blog that you update regularly.
2. Write original pet related articles (600 - 700 words) and submit them to online news feeds.
3. Write a press release and send it to the Associated Press and other news organizations.
4. Get other high ranking pet sites to add your link to their homepage.
5. Classified ads (like Craigslist and Kijiji) in the pet section.
6. Create an original YouTube video with links back to your website.
7. Twitter.com - huge number of pet people on this site. Get involved!
8. Start a newsletter on your site and collect email addresses of visitors to send your newsletter.
9. Answers.Yahoo.com - plenty of pet related questions you can answer and even include a link back to your site for answering it!
10. A search engine friendly corporate website.

Thank you Michael for the top 10 list!

I would like to add that Wordpress.com is just one of the blogging platforms you can use. There are others out there with the similar capabilities, but Wordpress is definitely my favorite one. Look into EnzineArticles.com if you want to submit articles related to your line of work.

As a pet business owner what things to you do to maximize web exposure? :)


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