The Pet Biz Helper

Thanks to Doug from Extraordinary Pet Sitting, our guest blogger this month for explaining how Twitter helps pet sitters stay connected with clients.
Most of our clients like to receive a brief text message once a day while they are at work or on vacation. Some of our clients would prefer not to receive any messages, [...]

Whenever I look to spend money on things for my dogs I make sure the company or store is involved in their community one way or another. As a customer, I’m attracted to stores that give a certain percentage of their sales to non-profit rescue organizations or host an event to raise awareness and money [...]

Therese, founder of PetSitUSA, did a poll about what visitors want to see in your pet sitting website. Here are the results:
20% of people responding wanted to see:
Services offered (vacation care, dog walking, overnights, etc.)
Geographical area served by the pet sitter
Prices
17% of people responding wanted to see:
The pet sitter’s qualifications
A short bio about the pet [...]

This conversation started in a discussion posted in LinkedIn ~ What is the No.1 thing every pet related business should do to maximize web exposure? Michael Ayalon, CEO of www.petwebdesigner.com, responded to this question with 10 very important points that every pet business should follow if they want to increase their web exposure.
1.  Your [...]

I wanted to share with you guys a little secret that many online marketers use to create quick videos using their own pictures and music. Lou Bortone (@loubortone) talked about it via Twitter and now I want you to learn about this great marketing tool ~ Animoto.  You can sign-up for free, upload your pictures [...]

We’ve been having technical difficulties with our Google Feedburner function for email subscriptions.  Everything is working properly now. Feel free to subscribe my email if that is your preference.
We apologize for this inconvenience!
The Pet Biz Helper
Tweet This Post 

I just received a newsletter email from dogTEC with great advice on what to include in your pet business testimonials. Effective testimonials should include:

Person’s Full Name. And preferably location as well. It’s a matter of believability.
Specificity. “Simon is an awesome dog trainer!” with a full name below and maybe even a small photo of the [...]

In the last couple of weeks, various people asked me about TweetDeck. TweetDeck is a tool that I really enjoy using and it makes my life on Twitter so much easier.
What is TweetDeck?

TweetDeck creators definition: “TweetDeck is your personal browser for staying in touch with what’s happening now, connecting you with your contacts across [...]

I hear a lot of people complaining about social networking sites - “I’m not getting any new clients using Facebook”, “I’m wasting so much time on the computer talking to people, but I’m not closing any deals”, “I don’t see how Twitter will help me get more money for my business”. I disagree with all [...]

I ran into this blog post and I thought it was very creative. I decided to share it with you. Things you should “obey” when you are involve with social media.

Thou Shalt Blog (like crazy).
Thou Shalt Create Profiles (everywhere).
Thou Shalt Upload Photos (lots of them).
Thou Shalt Upload Videos (all you can find).
Thou Shalt Podcast [...]